What is WEA?

WE EMPLOY AMERICA (WEA) is a national cooperative marketing and advertising campaign developed as a direct response to the decline of American employment in manufacturing, research, development, accounting, programming, diagnostics, engineering, service and, quite frankly, any employment that can be outsourced overseas.

How will WE EMPLOY AMERICA strengthen domestic employment and the companies committed to American workers?

The answer lies in harnessing and directing the buying power of American consumers. One economic law will never change: the consumer is “king.”  We can make a difference by speaking with our spending dollars!

WEA will educate the American public about the short and long-term effects of sending employment overseas and drive consumers to MAKE IT BETTER HERE by supporting companies that employ Americans. Support US with Your Purchase™.

The WEA symbol exists as the unifying component of the campaign, enabling consumers to instantly identify the product offerings of WEA participants.

Your company remains committed to American employees. Realize the potential of committed American consumers.